Linking Customer Assets to Financial Performance

Linking Pension Liabilities to Assets

2 Pension assets exist to defease the benefit promises made by plan sponsors to participants and beneficiaries—in other words, the pension liability. It follows that pension investment policies should be set in a way that explicitly integrates the exposures of the pension liability. The traditional approach to pension investing has excluded the risks of the liability, which has resulted in port...

Linking Customer Loyalty to Growth

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Linking Scm Strategy to Financial Performance: a Scenario Analysis Approach

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Linking Supply Chain Practices to Operational and Financial Performance

Responding to Customer Demand: Investigating Customer Agility of Financial Institutions

In turbulent environments firms have to constantly adapt their business to the changing environment to achieve profitability. Identifying changing customer demand and responding to it through the introduction of new products and services is an important capability of a firm. In this regard, the concept of customer agility has been discussed in literature as the capability of a firm to sense and...